Hey there Diana here from dianagracethompson.com empowering Internet and Network Marketers to leverage the full power of the internet to build passive residual income. Thanks for taking the time to listen to what I have to say. My intention is to build as much value as I can in a way that you can understand.
Today I want to start a series on Professional Internet Marketing starting with a quick introduction. Internet Marketing is an approach to building your business. Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers.
There is over 7 billion people on earth and by 2019 half of the world’s population will be online for various reasons. They are and will continue to look for entertainment, love, searching for information, learning, buying, and selling. They way we’ve lived offline for centuries is going to be how we live online. What is your message? What are you going to sell?
So what are the components of Internet Marketing? Where do you start?
The components of Internet Marketing consist of a website, blog, lead capture system, sales funnel, and an autoresponder. Most importantly you’ll need skills in order to build and use these tools. You need to learn how to market and there are only 4 ways to do so, and if you want to learn that you’ll want to take a look at my Internet Marketing Coaching Program.
There are 2 ways to go about Internet Marketing.
Direct Professional Branding and Indirect Professional Branding
Direct Professional Branding is where you own and have full control of your brand and operation. The 2nd way is Indirect Branding through 3rd Party systems. This is where you are led to believe that you have control but technically and on other levels you have no control.
With Direct Branding you will not only protect your brand but you will save money on business costs for things such as your tools and capabilities. On the other hand when you go through 3rd party or Indirect branding systems you will pay full price and sometimes overpay for the convenience of done for you.
Don’t feel overwhelmed but know that I’m going to break down Internet Marketing and it’s components during this series. By the time we get through this series you will understand the extremely high value and building your own brand online and protecting that brand versus depending on Done For You systems to build your businesses online.
You need to create an identity for yourself in order to stand out from the masses of other business owners and people online. Stay tuned for the next video in this series as I share and explain the first step to Internet Marketing.